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I think that one of our key competitive advantages is that we're going to not only have relational available in a very open way, but we're going to put the best of our BI which is just really exciting stuff because BI is so needed... available not only on prem but also in cloud.
Salesforce finished its Jigsaw integration... Jigsaw can now make real time updates to contact and company information through Salesforce chatter... that to me is extremely valuable and it's $29 a month, but that's in addition to the existing CRM use charges.
I think that one of our key competitive advantages is that we're going to not only have relational available in a very open way, but we're going to put the best of our BI which is just really exciting stuff because BI is so needed... available not only on prem but also in cloud.
I opened not with Visual Studio, but with Eclipse... a Microsoft evangelist coding up a Java app and connecting to SQL Azure in the cloud.
is everybody behind this is a core strategic growth area for Microsoft going forward. I've got a one-word answer to that. Yes.
We have a whole sector of outward facing field representatives that just deal with government and those folks are receiving the same level of intense training... In terms of compliance... we've taken a conservative approach around compliance. In other words, making sure that we are completely compliant before we move forward.
I spoke at some of the open cloud camp events. I was keynote speaker at Silicon Valley Cloud Camp and spoke several sessions on SQL Azure, which were overflow, and that was a pretty 95% non-Microsoft community.
what we're seeing this year is the implementation of Steve's all-in message which is whether it's required training for all Microsoft employees and I mean all Microsoft employees so every single person in the 80,000 person company can
We're not going to be in the infrastructure world as far as I know. things do change, but we're we're moving heavily in platform and software as a service, and we want to have a lot of choice for our customers within those areas.
around the cloud computing platform, uh, we are really listening to our customers, you know, and I'll go back to the SQL Azure story to show because we we completely changed course, rip and replace in January and then we went to production in um, October of that same year with a complete new model.
go and try and develop an app using the different vendors applications and you tell me which experience is has the least pain. ... you open up our Visual Studio, you have templates, rightclick deploy. It's faster.
From the SQL the database side what we're moving towards is full compatibility with our on-prem database because you probably know the history. We started out more like the competition with you know the the simpler data storage and our customers said no no no we want relational we want indexing. We want joins. ... and it it differentiates us.
we're coming from behind in the world of cloud. So, our biggest competitors are offering infrastructure. ... we have a platform. So we have the developer tools. So you can take your web app and you wrote your web app in Visual Studio and rather than deploying it just to a regular ISP, you can deploy it to the cloud just by saying rightclick deploy as your project which is you know I mean that's our big value prop because that just is not there.
You can, for example, have a Java front end. Yeah. um you don't have to install an SDK or any developer co tools. You just change your connection string and connect to SQL Azure in the cloud as if it were you know a local database.
We've taken all the things that we know based on our products and we've put them... and we've created the most optimized kind of environment.
There's a lot more resources being added. I mean just very specifically in Southern California we added five positions.
We've had a huge focus on cloud computing particularly in my group because we are responsible for educating the developer community on stuff that's coming out. So I've been actually working in cloud for like a year and a half.
we're already uh in market for our developers with Windows 7 phones. Um even though the devices really aren't broadly available, we've got our um developer tools out and our emulator. Um just here in Southern California, we're running developer events and we're building cloud apps with the developers now and it's a it's a really big uh focus area for the Win7 phone apps.
we're making announcements slowly around it. You know, Balmer is the lead on this obviously and um as the our major shows are uh you know, coming to pass, we're just getting more and more detail out. It's clearly something our customers want and it's clearly a focus.
in Office 2010 we have a social connector for Outlook and for SharePoint. So we've actually got released product around this. It's relatively newly released and so people aren't aware of it but we're we're aware and releasing product in the space too.
we're trying to be a market leader here.
we're really focusing on green IT.
what I've seen since we've gone to market with Azure is a very rapid expansion number of our data centers.
there's room for a lot of different offerings for the cloud
we're obviously targeting the platform as a service and the software as a service, not so much the infrastructure
we're positioning Azure as our cloud-based operating system