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we had a business that was in a extremely hot space, you know, Shopify, e-commerce, SaaS, uh, and we had a consolidation play.
And we have a lot of trust and a lot of a lot of experience working with Toby and Harley. So we feel very comfortable being a part of that ecosystem.
Well, it's very much a bet on the future of ecommerce and Shopify. And I think that ecommerce is such a massive market and Shopify is such a dominant player within it that that's a whale I'm very comfortable being a barnacle on.
I met Harley from Shopify and Toby as well about 10 years ago at a conference. And at the time, Shopify was pretty small. I don't even think they'd raised their Series A yet, maybe 15 employees. And they had a problem, which was unless you were a developer, it was really hard to make your site look nice. And so they built a templating language and they basically wanted us to come in and be their
I think he had, you know, a couple million bucks in the bank and he emailed me and he said, Hey, we've got this internal tool that we've built, which is like a IRC chat client. We're thinking about spinning it up, uh, into a product we're going to call a Slack.
I said, Oh, this has already been done. Jason and David had already built, uh, um, campfire. There was hip chat. I was, I was kind of thinking this is going to have a hard path ahead of it.
their team did an incredible job turning it into the, you know, $27 billion business that it is today.