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we're great YouTube partners we're very committed we a number of YouTube channels
they're providing liquidity into a Marketplace that is fundamentally illiquid because there's lots of channels they don't have sales forces
YouTube is paying them YouTube pays licensing fees I think if it's on the backgrounds of those playlists they the fees are de minimus it's only in the music videos and things like that that they make these guaranteed cpms that are meaningful
I think it really speaks to the fact of why is anyone buying music anymore anyway when you can stream it and aren't we moving into a situation in five or eight years where you can stream music ... $120 a year per user is a lot more than them buying 50 individual 99 cent tracks and it's consistent recurring Revenue
look at the great job YouTube has done in turning it around I was writing editor I was like hey man this business is just absolutely built off of people stealing content I and I was like how could they let this go on I mean I I understand the dmca should exist but certainly that business was built off of Lazy Sunday and other Saturday Night Live clips and Chappelle show clips that at the time were not available on Comedy Central or NBC right but they built tools they listened to the content hold
I really question why you would go to AOL in the first place and run product
Brad garlinghouse former yaho EXA was brought in back in 2009 to help revive the AOL AOL brand he's been serving as the applications and commerce head so basically the head product guy uh and he is now leaving
Steve Jobs forced their hand made it 99 Cents