SPEAKER_00: i think everybody's assumption just like seeing like a twitter handle tweet something that you'd be like that's a tweet okay it's a linkedin am i sure that this actually happened in reality i'm gonna just get three or four sources so everybody's kind of assuming that if something's in the press that the press has biases and you have to learn the you know the individual nuance SPEAKER_01: of each publication and that if you find something on social it's probably been doctored SPEAKER_03: i i'm gonna almost guarantee you that a big publication in the next election 2024 will make a screw-up sure and publish something which is totally fake and then apologize for it afterwards SPEAKER_07: 100 that will happen yeah okay this week in startups is brought to you by vanta compliance and security shouldn't be a deal breaker for startups to win new business vanta makes it easy for companies to get a sock to report fast twist listeners can get one thousand dollars off for a limited time at vanta.com twist and broker startup insurance program helps startups secure the most important types of insurance at a lower cost and with less hassle save up to 20 off of traditional insurance today at a broker.com twist while you're there get an extra 10 off using offer code twist and dot tech domains are the go-to namespace to build anything in tech and home to some of the world's most innovative startups secure your dot tech domain today and lock down a one-year domain for ten dollars or a five-year domain for fifty dollars at go dot tech slash twist all right everybody SPEAKER_00: welcome back to this week in startups it's our ai roundtable with sunny and vinnie sunny madra of course is the co-founder of definitive intelligence they provide ai enhanced data analysis of both private and public data and vinnie lingam the founder of weight room for one-on-one video conferencing and SPEAKER_11: that's at weightroom.com it's adding a bunch of ai related features welcome back to the program vinnie SPEAKER_00: and sunny thanks jakel hey sunny good to be back good to be back all right tons of stuff going on sunny let's just get right to demos it's demo or die time if you're watching if you're listening to this SPEAKER_13: uh we will sportscast what we're talking about so you can just listen while you're driving but if you want to youtube.com such this weekend or search for this week in startups video and on uh apple SPEAKER_11: podcasts or if you're on spotify they have their own proprietary video player which we have been added to SPEAKER_15: so you can just hit the video button on spotify i haven't seen it i didn't know that spotify did videos SPEAKER_13: that's cool it's only a small number of podcasts there are internal ones that they bought with like the ringer call her dad um is it call her daddy those ones that they paid for you can they don't use like a public rss standard which is something i talked to daniel ak about um it's like please SPEAKER_00: respect you know standards uh because we have an rss feed for video and rss feed for audio because it's two different experiences but with spotify we have to take a third step and give them like a proprietary video um but it's worth it i guess so people can do it but i think it's much easier just to go to youtube.com slash this weekend or just search for this weekend startups but let's get right to work sunny what do you got first for us because you are playing with every tool as they come out you're learning a lot i'm doing the same chat gpt4 is like my default now and my god is it SPEAKER_26: getting better every day okay so what do we see here so this is a tool it's kind of yeah it's interesting there's tools in the news this week um as well it's good to talk about so runway i believe you SPEAKER_27: guys had these uh you had the team on yeah and they just raised a massive round and agreed to move their uh i think a bunch of their compute over to gcp so you know kind of interesting to see how that's playing a google cloud platform yeah and um you know so they sort of have what i would say is a uh generative ai tool that allows you to do things to video which is you know pretty pretty awesome and i found a video of our good friend here jason having a good time is that dj jake SPEAKER_31: it's dj jake well this is like you know you're you're jamming to a dj in this case so i'll just SPEAKER_33: quickly play this video here and jake how feeling the ranch water that sunny made for me let's go yes SPEAKER_37: and so this was uh by the way this is you and i isn't that uncle beach club that's encore beach club we have the number one sunny and i have the number one booth overlooking kygo is that he pronounced his SPEAKER_39: name yeah yeah he's incredible kygo if you're watching i'm a massive fan of yours please feel SPEAKER_37: free to shout out kygo man that kid tore it up and that's me feeling no pain at 1 p.m in the afternoon SPEAKER_40: drinking yeah what's called ranch water which is so what is this doing the ai breaks down what i'm SPEAKER_27: drinking no it does not do that so i went in here and it allows you to go um you know video to video and i said this is cool but this would be a lot cooler if it was cyberpunk okay and so i put a prompt in here and said make it cyberpunk my favorite it takes about two three minutes to generate since it's video look at that and then we're just going to give this a play so it put me in neon with SPEAKER_09: like a cyber jacket i'm fist pumping the crowd's going crazy and it turned it into like a cyberpunk SPEAKER_57: city yeah which is unbelievable yeah i mean you think about like making a short film right now SPEAKER_13: or just making an independent film if you were making an independent film and you wanted to make blade runner today you could have shot me at the club dancing and then just said cyberpunk it or giving it even more granular prompts it's it's pretty outstanding and that looks like you know probably the cgi of a film in the 80s maybe better uh i think better than the 80s yeah maybe 90s like SPEAKER_00: you know we'd have to put that up against like uh what are the 90s cyberpunk films like johnny mnemonic SPEAKER_27: or something it looks like johnny mnemonic level yeah yeah yeah wow and you know it's so i think what this is going to do for you know creators and you know folks in this industry is it's it's SPEAKER_52: incredible um you know just look at the detail in the background of the city and everything else and this lighting and it's and really i was really really impressed by by you know what what these folks have done and definitely great to see them you know raising money and and you know uh bringing SPEAKER_62: workload to google platform as well great amazing uh so that is runway uh ai and very cool demo of any SPEAKER_65: any thoughts i think it's awesome um i want to try some of my videos it's very cool very cool and in SPEAKER_00: order to do this you know we we obviously had the same wow moment maybe to a lesser extent with filters on snapchat and then instagram computed etc and then you know 10 years before that we saw these filters on something like photoshop so you'd be on a desktop and you'd take a picture and you'd make it sepia and you'd be like whoa yeah you made it you made a you made a color photo black and white or you made a you know black and white photo sepia wow like that's incredible that you can do that on a desktop and it would take an hour or 15 minutes then on your phone but now this is taking videos and making SPEAKER_27: really convincing stuff and it's free form like there you were limited to the filters that it gave you right you couldn't you couldn't do it this i just did it by prompt this is not a pre-determined filter by them i just right decided cyberpunk you know given your i know blade runners are SPEAKER_01: your favorite movie of all time well you could also have done three more follow-up prompts and refined it refined it refined it you could have told it to change the background or you know whatever SPEAKER_00: put it on a night sky you could have done all kinds of different uh options there so this is truly yeah groundbreaking yeah but this can't be done on your phone you don't have enough SPEAKER_63: gpu on your phone it's all done in the cloud it's done in the cloud right but i mean eventually eventually you could probably have this on your phone or probably not SPEAKER_79: um i don't think it'll yeah you know let's i think in a few years there'll be some portion of it that'll be done by the local you know the gpus model on your phone well i mean yeah i'm sure if it SPEAKER_84: can't be done on the phone you just do it on render render can probably just render this thing real SPEAKER_27: time good use case a good use case yeah all right um yeah so i thought it was really exciting you know SPEAKER_52: we've seen a lot of stuff in and around generative uh photos and it's that's taking off but these guys have done an incredible job with video and they you know just takes that eight second video took about SPEAKER_27: two three minutes to produce so i'm figuring if you had something longer you could do it one thing that we could do at some point is we could take the recording of the episode you know the zoom recording SPEAKER_00: we do jcal we should yeah turn it into a different format for fun yeah totally we should just well the thing i'm super excited about is language translation so the ability to take this leave our um voices in but have it be in japanese and then publish it or arabic and publish it to another language to me is something i'm actively pursuing right now so i'm looking for a partner to do that SPEAKER_27: that's a that's a good segue to the next two things i want to pull up so sure i believe on the last episode that we did together we asked for uh some folks to create um an interview between you and steve jobs oh did that and yeah it happened and there there's there's two that that i found if there's more just message us we're happy to share um you know this one is particularly interesting because they even rolled in ads and then they this was their pitch to you so it's sort of like an interesting i'll pay the first maybe um maybe minute of it or you know 30 30 40 seconds of it welcome to another SPEAKER_95: epic episode of this week in startups i'm your host jason calacanis and today is a big one we have an incredible guest today the visionary the titan of tech the co-founder of apple the one and only steve jobs SPEAKER_98: this week in startups is brought to you by kytera your indoor air quality management platform if you're a real estate or workplace experience leader looking to create world-class buildings you need kytera and if you're jason calacanis you need to get kytera on this week in startups and if this is how entertaining our ai podcasts are just think about how good we are at our core business welcome steve well i don't SPEAKER_101: normally do podcasts but i'm happy to be here with you today jason we're really excited about this new launch and i think you're also going to be pretty excited when you see what we've developed so let's SPEAKER_95: jump right into it tell us about the new reality pro ar vr headset i'm going to stop it there because if SPEAKER_106: folks want to listen to it we'll drop the link but uh yeah that was a pretty good one and i like SPEAKER_108: the creativity on the ad and you know reaching out to you that way yeah and they're trying to pitch me SPEAKER_13: their startup which is an air uh quality monitor monitoring company called hey terra k-a-i-t-e-r-r-a SPEAKER_113: terra hi terra an air quality monitoring platform interesting good job guys isn't this SPEAKER_03: like scary like you know how bad the election is going to be affected next year i'm convinced SPEAKER_116: like whatever we saw in 20 or the uh 2014 or whatever it was or 20 2018 with it was like SPEAKER_121: nothing compared to what we're gonna see now hmm uh no i'm not worried about it i think it i think SPEAKER_116: everybody assumes you don't think you're gonna put together fake um oh i think they will i think SPEAKER_00: everybody's assumption just like seeing like a twitter handle you know uh tweet something that you'd be like that's a tweet okay it's a linkedin am i sure that this actually happened in reality i'm gonna just get three or four sources so everybody's kind of assuming that if something's in the press that the press has biases um and you have to learn the you know the individual nuance of each publication SPEAKER_01: and that if you find something on social it's probably been doctored i i'm gonna almost guarantee SPEAKER_03: you that a big publication in the next election 2024 will make a screw up sure and publish something which is totally fake and then apologize for it afterwards 100 that will happen yeah okay yeah i SPEAKER_126: mean that has happened right people have it just happened yeah it happened yesterday with that SPEAKER_127: article about the drones attacking the drone operator yes we'll get to that one in a second because SPEAKER_133: yeah yeah yeah if you're a sas or services company that stores customer data in the cloud then you need to be uh sock two compliant you knew that from a third party and you need that third party to close big deals and if you want to get compliant easier and faster you need to use vanta v-a-n-t-a vanta makes it so easy for you to get and renew your sock two on average van customers are sock two compliant in just two to four weeks prepare that to three to five months without vanta and vanta can save you hundreds of hours of manual work and up to 85 percent of compliance costs this is a total no-brainer and vanta does more than just sock two compliance they also automate up to 90 compliance for gdpr hipaa and more you can't afford to lose out our major customers we all know that listen it's a hard year last year was hard you can't lose those major customers because you don't have your compliance dialed in just work with vanta get your compliance automated and tight and tight is right lock down those big deals here's the best part vanta is going to give you a thousand dollars off SPEAKER_134: that's ten hundies get one thousand dollars off at vanta.com twist that's vanta.com twist for a SPEAKER_27: thousand dollars off your sock two i've got one more of these videos that i want to give credit to because these teams you know put the work in to put this together so let me uh pull up the next one which it took a different approach but i i thought this one i really liked as well so we'll just make SPEAKER_139: sure at the start here so i decided to take a one-year sabbatical i went to go work at foxconn city in shenzhen to see how bad it really was oh wow so you really went deep yeah i did and you know David Friedberg: after really embedding myself i found there were certain quality of life improvements we could make of course these workers they usually share a dorm room with a co-worker yeah and these dorms can be a bit small a bit run down what i quickly found is that they love karaoke so we installed ktv rooms on each floor to liven things up a bit okay that's a good start and that worked for a while yeah so i SPEAKER_27: think the quality of the first one is much better than this one this one felt like an old school like someone took snippets but uh you know yes i don't know what your thoughts are jake are you SPEAKER_67: listening a lot more of these i mean they're obviously you can tell there's something off even SPEAKER_151: with a lot of training data it looks like um these folks are using play.ht is that the ai-powered text SPEAKER_27: to voice generator the first group did um the kytera folks these groups uh this group jackalope labs their sponsors were kind of um like a joke so like hooli.ai so they didn't really lean into what technology they used but uh you know kudos to them it was it was fun to listen to i think what's going SPEAKER_00: to get interesting about this is the creativity will continue and i think what will be most interesting is when people create like a synthetic reality and what i mean by that is if you really like they wrote kind of a goofy script there about you know creating karaoke rooms or whatever but actually if you had the collective thoughts of steve jobs and my collective thoughts from a bunch of podcasts you could actually simulate how i might uh discuss i don't know something like uh a a global event that none of us is prepared for like a tactical nuke god forbid going off in ukraine yeah so how would the world respond to that you could actually run a simulation and have like world leaders discussing what just happened and how they're going to reply to it and actually you might get like an accurate take on it um if a nuclear war broke out so that could be very interesting and people do make things like remember the day after that was a tv show where writers conceived of what would happen if there was actually a nuclear war between the united states and yeah russia really you could really create more interesting deep views of this where you have a historical figure interview another historical figure i talked about like joe rogan interviewing jesus yeah you know whatever it happens to be uh mike wallace interviewing hitler i mean you could make really wild combinations of people being interviewed and you know could be compelling i don't know any thoughts on where this like um where the synthetic podcasting is going do you see a world in which SPEAKER_13: a synthetic podcaster makes podcasts with historical figures or a synthetic podcast that is not connected SPEAKER_03: to reality i would probably listen to this so if you're having if you're having a conversation with with uh nelson mandela for example and you're asking him questions and the ai has learned his book like long you know long walk to freedom and all the other stuff he wrote and it's and it can actually mimic him and give real world context what he did and what he said that would be really interesting because then it gives the interviewer it gives you the like the ability to actually create a um a summary right like instead of having to in in his own words so how you know how was the first 12 months at robin island like tell me about that and then it would go into the the history logs look at and come back in his voice now that would be authentic that would be amazing to listen to right but if it was like just made up that would be like inauthentic and no like and it's just you know so it depends what SPEAKER_174: the intention is i guess yeah yeah that's an interesting take and you know i i do think sort SPEAKER_27: of jake how you touched on it what people need to start doing is like you know for you obviously have lots of transcripts from you know all the podcasts you've done and public interviews you've done and the books right yeah and so i think you know that perspective and taking that and answering it because i think you'll get the most authentic jake hell i think when it's just voice layered over text that was written by something else that's where it's less genuine yeah yeah you have to you and this is where SPEAKER_00: if you want to think about the singularity and your consciousness or your persona lasting beyond yourself having a bunch of recorded interviews uh and this is going to lead to a whole nother what what are those people called who like are obsessed with ancestry.com and those kind of like genealogists so like genealogists i think there's an ai genealogy startup here that would be incredibly powerful where you get prompts you go to your family and you say hey tell me about the birth of sonny and then hey sonny tell us about your childhood and then hey sonny's sister or brother or cousin tell us about your version of those and the ai would create prompts listen to the responses then create additional problems like a documentary filmmaker might and then fill in uh you know this incredible story of the madras and their journey over the last couple years and then you could actually pull in historical events or whatever but this could create the ai would know what SPEAKER_180: prompts to do to create the best outcome for future generations to learn about their family SPEAKER_27: trade the past yeah it's really fascinating like basically you now have a way to capture that and then because capturing was always possible people could write you know transcripts or whatever they want of what happened but now you can make it digital and then you can interact with it i think SPEAKER_64: that's really really amazing whoever that you know genealogist is that role could be an ai so an ai SPEAKER_00: genealogist who listens to your answers and forms follow-up questions is i think that would be interesting to me and then says who else should i talk to and then goes and talks to them so i i had SPEAKER_170: a an idea and i'll tell you how long ago i had this idea it was 2018 okay five years ago my mom died and SPEAKER_03: i was trying to figure out like how do you you know like i can't talk to her anymore it's just really hard to connect to some obviously she's gone and you know if i was a lot younger and i lost my mom like it would be a lot harder for me like you know teenagers whatever but you know and i started thinking about like you know if my kids get older and something happens to me like who's going to give them guidance on certain things when they have a problem like you know first date or whatever like you know stuff you got your dad for and and and and and ask questions and stuff like what would they do and so the idea i had back in those days back in that day was like maybe i should just like like write a hundred or two hundred lessons that i want to give my kids that they can always look up one day and they can just play it back and so like you know dad's advice to me for this dad's advice to me for that like and and then like fast forward to ai now i'm like maybe i can just create an ai version of myself and just spend hours thinking talking to the ai about my my like the way i think SPEAKER_170: about things the way you should treat other people you know just like who i am my values SPEAKER_03: artic and therapeutic when you think about it it would be and then the ai could auto generate me okay so a video that looks like me and it could talk to my kids anything ever happened to me you can talk to my kids like so the the the inspiration really was for superman right so he when he goes SPEAKER_199: to the the north pole and he's able to speak to his ancestors exactly exactly and so you know SPEAKER_201: when i watched the first superman movies back in the 80s like that was amazing right you remember the SPEAKER_203: official effects was great and so yeah it wouldn't be cool to create that and allow people to create SPEAKER_204: this like legacy of themselves especially if you did it with crystals and you could like drop the SPEAKER_207: crystal into the reader and like if any father comes out any fathers that they want to want to SPEAKER_206: start this company i will find it it's a great idea i would love i would love to immortalize myself SPEAKER_201: and you know you got to come up with like the the list of questions so maybe there's 200 questions or 500 questions or whatever but once you like fit all that in it's great and so that's a big good segue to what i've been looking at this week okay oh yeah there's any getting in on it exactly SPEAKER_03: so let me uh let me share this it's this thing called audio pen have you guys seen this i have not seen it so you know now i've turned to recording mode so now i can just like talk about whatever i want i can ramble on it's like you know i think that uh you know whenever you go out to a restaurant you should tip as much as you possibly can up to like 25 and always make sure it's a minimum of like 10 bucks you know because people work really hard and and and you know this is part of the income and i can you know and then i can kind of ramble my thoughts in a different direction and say uh you know i i don't know whether we should tip for takeout like when you go take out maybe you should only tip like 10 or if you're buying at retail and it asks you to tip like should you pay you're rambling now i'm rambling right and then i go stop and then it transcribes it and give it a SPEAKER_221: couple seconds and you write it it takes messy thoughts and converts it into clear text exactly SPEAKER_147: it gets rid of all the it gets through the rambling this is a great idea yeah this is something that i SPEAKER_00: like to see built into notion i like to see this built into slack or yeah tipping etiquette beyond restaurant servers i'm now in recording mode so i can freely discuss my thoughts on various topics for instance when dining at a restaurant it's important to tip generously up to 25 if possible and ensure the minimum it's around 10 because servers work hard and rely on tips as part of SPEAKER_180: their income yada yada very cool uh so how much of this is your words for you know just remembering SPEAKER_229: what you said versus i'm not sure what the mix is but i think it's doing a pretty good job of cleaning SPEAKER_03: up like you know i spoke i ramble for a minute and there we go that's exactly that's the core of what i said and what i like about these guys is they actually have a a subscription so you can pay 120 bucks for a lifetime it's a great deal for early supporters and i love seeing company here's all SPEAKER_170: the benefits of what like zapier integration and super some reason it's kind of like a better version SPEAKER_201: of evernote if you think about it and it's always so like this is something which i'm probably i'm SPEAKER_03: going to subscribe now but um you know i this is something i would totally use i don't either have an app i wanted to have an app but they should have an app for the phone but definitely for the web but i love seeing companies taking ai yeah and actually starting to charge for it and that actually brings me to the another uh another point where i saw today i'm going to try and pull the article up but essentially um microsoft is starting to charge up to 40 percent more for ai enhanced services on the SPEAKER_174: existing products so if companies are basically for co-pilot right so if you want uh co-pilot on um you know on a thousand a thousand seats word or whatever yeah what exactly office 365 yeah so they're not SPEAKER_03: they're not saying to charge uh charge more for it um you know this is so i i like here's my take is that uh and yeah i found i found the article so let me just share this with me so i mean 40 extra to SPEAKER_201: test ai features like this is the this is the opportunity in ai i mean that's you can build you can take like it's effectively like dumb products if you look at like pre-ai okay so like um and then post ai right pre-ai products are going to go to zero the software products are going to eat it's going to zero the revenues for for uh for zoom just for a dumb pipe to do a video call is going to go to zero SPEAKER_03: okay you're going to be paying for the ai features on top of that so if they don't move quickly enough companies like weight room which is my company and others are going to build ai enhanced features and basically you won't be able to charge for the base products anymore you're going to have to the SPEAKER_67: money is going to go to ai which is exactly what happened in cloud computing right people started giving away a 40 what what was the original zoom uh offer like 45 minutes for free or something SPEAKER_00: which was enough for like most people to use and then if you're a corporate you're like well i just don't ever want this thing to end it's embarrassing and for 20 bucks a month or 10 bucks a month per user i just don't want to have that embarrassing moment on a by definition a 46 minute SPEAKER_241: zoom call is an important call so i don't want to be embarrassed that i'm too cheap to pay so i'll do the SPEAKER_197: embarrassment exactly so with wait room we're basically moving to unlimited uh video so you can SPEAKER_03: do your video calls on our platform and no 40 minute cutoff uh and because we're going to monetize purely on ai features we just and also like when zoom had the 40 minutes limit first of all they were a lot smaller uh and it was 10 years ago 12 years ago whatever it was like the markets moved on video conferencing is super cheap it costs nothing so you know what are you really charging for i i really SPEAKER_201: believe the next wave of products uh product innovation and product development is basically SPEAKER_245: taking great products that worked in the pre-ai era and make them great 10x 10x better 10x if you SPEAKER_00: look at uh notion um i have notion ai i'm also playing for chat gpt for my entire team so i told my entire team just pay for chat gpt so you get chat gp4 and all the plugins early and about probably two out of three maybe half my staff is actually using it the other half i'm like trying to SPEAKER_180: push to use it and they're kind of lead hiding it sure by jason it's so hard like i'm just like SPEAKER_00: yeah just getting people who are on the verge of like um not realizing they're going to antiquate themselves if they don't get their butts in gear and start embracing this technology it's really hard i'm like and i say it explicitly like i think you're like not going to be employable in a year if you don't know how to use these tools i don't know how to say it more clearly folks um but notion is eight bucks a month right uh to add ai so if you've already got you know plus business enterprise they're like hey eight bucks a month per member and i'm like well you know 20 members 180 bucks a month whatever that is um 160 bucks a month 2 000 a year plus i'm paying 2 000 a SPEAKER_64: year for chat gpt 4 000 a year 20 person team couple million in payroll actually makes sense for me to SPEAKER_00: spend and buy both just on the off chance that one person prefers using notion ai to chat gp4 i would pay for five of these services a hundred dollars per employee per month just if they would use any SPEAKER_93: of them because it will add what 40 seems like the right number because i think people are going to be SPEAKER_133: 30 40 more efficient with these things listen i work with super early stage companies that launch like literally year zero they haven't even incorporated yet and then we hit the series a people have thousands of dollars in mrr and they maybe they've only raised a couple of hundred thousand before that series a and they don't have their insurance set up and in fact we recently had a great startup that didn't have dno and we had to really stop everything because they were having board meetings they were making massive decisions there were legal issues and they didn't have the basic dno insurance that protects directors and officers so we send them right to a broker and broker is business insurance built specifically for startups a single application will help your startup get four quotes for four lines of coverage in 15 minutes think about that four quotes four lines 15 minutes and they're going to connect you with one of their expert brokers for unmatched service that goes beyond your policy we use it at launch it's easy peasy lemon squeezy it's easy breezy what more do i need to tell you i use it i love it a lot of our startups use it they love it try and broker today with the code twist and you'll get 10 off their startup package in broker.com twist that's e-m-b-r-o-k-e-r.com twist and use the code twist for 10 off okay let's get back to this amazing SPEAKER_257: episode i don't know if you're going to need to hire people this is hundreds of percent i don't think it's i think it's going to be bigger than that but let's see how it plays out per year SPEAKER_78: or over the next couple years i say 30 percent a year in in gains in like kind of compounding sure SPEAKER_263: if you take that every two years people get twice as good right so it's rule of 72 then we're in SPEAKER_00: agreement then we're in agreement i think between every two and three years each employee will be twice as efficient somewhere between months 12 and 40 depending on the employee and how much they embrace this they'll be twice as good i don't think these companies i'm looking at my companies i'm like why would we ever hire another person if there's an ai tool that we can buy and have a human who understands our business utilize it goes back to the point that that i SPEAKER_83: made previously j with you like once all these layoffs like happen people aren't going to gain SPEAKER_197: their jobs back so if we if we hit if we hit a recession about that say more about that okay so SPEAKER_03: what happens when you do these layoffs and if we if you know the rates keep going up and we actually hit a shift it triggers like a serious recession and people cut jobs five ten fifteen percent across a whole bunch of sectors those the remaining employees are going to start finding ways to do that get the jobs done or the people that cut because when you cut you cut your worst people generally right it's like generally like it's performers so what we get performers paid whatever SPEAKER_197: whatever so but and typically those people you know the the people who remain behind if they become SPEAKER_201: 20 50 100 more efficient they can get the work done that wasn't being done like it's it's difficult to replace someone right now if like sunny and i were working in an office and he's doing a shitty job and i'm like i can do his job better i'm not gonna get him fired so i can do his job but if they fire him and i go okay well let me go and i need to get this work done because we're on the same team and now we're work twice as hard to get the done i'm gonna find ways to replace him using ai and then the economy turns you're gonna be like i don't need sunny this is all automated like we you know you know good luck to him and that's what's going to happen if if we hit a recession those jobs are SPEAKER_09: not going to come back i can't disagree with you i cannot disagree with you sunny how are you looking SPEAKER_277: at you know your uh sunny how are you looking at your company because you're growing but you're SPEAKER_00: building ai tools so certainly you must be looking at your developers and saying add another developer or just allow the developers to become 10 more efficient a month yeah we're we're going through SPEAKER_27: a huge transformation and process but you know everyone has generally been um on board here to SPEAKER_79: be ai first and so it's like sort of what you said but even in the realm of a developer just saying hey make sure that you're all the tools are enabled you go there and then you know the good thing here is um this is where being in the office really helps because i think when people are remote jacal and i think most of your org is um they don't see the person beside them and like how they're using the tools SPEAKER_27: for us you know we have everyone generally in the office and i think when people see that side by side the other thing is just just by leading you know i i built something like last week and it was only possible because of um uh sort of all the advancements in ai tools right and it kind of was able to leverage replit and its cogen capabilities and sort of you know where i was stuck i could go to open ai and ask questions and how i get around it and when people see that they go oh my god this is a person that usually isn't writing code day to day you know doing these things that's also a big thing so maybe for you like just sharing all your prompts i know you started doing that a little bit but just sharing how you're using it enough because they made that feature available now right the share prompt SPEAKER_282: you don't have to go through the shared gpt anymore people don't know this uh but uh inside of SPEAKER_00: chat gpt4 you no longer need share gpt which was a third-party service it just has a share button SPEAKER_11: when you click the share button you can continue and take that prompt over from the other person in your chat gpt4 did you see that yes correct yeah we can pull that up as in fact as well maybe SPEAKER_113: do a quick demo of that and then i'll pick it up and show how that works um yeah all right so uh this SPEAKER_52: is an interesting one i'll just do this one here and this is why i like really using this stuff every SPEAKER_180: day is the only solution to not being obsolete i also think you know we had somebody secretly email SPEAKER_00: us who was on the um uh emailed sunny and i who was on the chat gpt4 uh web search team where you go out on the web and you search yeah and he said to us you know because i said hey it's kind of janky and broken that they were working on making it better and better i don't know if you've noticed this SPEAKER_180: but it's working better and better better oh yeah yeah it's really like reading web pages um and it's really yeah working okay so what is this one you did yeah so here's a you know a simple one but i SPEAKER_27: was you know testing something out and i said what can i eat for lunch and dinner and keep my calories under 1300 and no sugar please show calorie counts and uh so you could yeah so you can you know it's kind of a common one here you can put this together um you can add this with j calzo zempic and get super SPEAKER_149: fit for the summer and um and you know here you go and once it's done it you know creates it and then SPEAKER_27: i can say oh this is interesting so there's a new little button over here on the left so i'm just looking at you know the the chat history yeah and you click that share button and what it does is it then turns it into something that becomes permanent i can hit copy link and i can go and send that off SPEAKER_204: to someone and they can open it up now when they open it up so if you were to open an incognito SPEAKER_00: window i'll send it to you okay now i pick it up now it goes into my chat gpt4 i see it it gives me a prompt okay so now i can click on continue this conversation and when i click on continue this conversation it's going to open up my chat gpt4 and i can say can you give me just uh dinner and make it SPEAKER_11: uh beef based and boom i can basically take off and it makes me a nice beef stir fry dinner so this is SPEAKER_13: like this is the it's not quite multiplayer mode it's handoff mode pass the baton mode it's pretty SPEAKER_27: cool though like i think this is going to be a bit like you know they already had a lot of users very quickly i think this is going to take it to the next level because this makes it slightly viral yes yeah SPEAKER_13: yeah the problem with this is what it should be doing is it should be creating a group session i ask a question it has my name on it you ask a question then we invite vinnie to it and then SPEAKER_305: all of us get less fat together that's the that's inevitably coming that's inevitable and that's SPEAKER_11: going to be super game changer and that's really what should be happening in slack this is why slack SPEAKER_00: is slacking off yes if i had a slack room and we were in a slack room and there was a slack bot the slack bot could be there while the three of us start a conversation and then we just say at slack bot or slack ai tell us whatever and i don't know why chat gpt4 doesn't have a native slack plugin that doesn't make any sense it shouldn't chat gpt4 should just make that oh god that would be incredible yeah just to just have it connected there is there are third parties that have connected it but it's not dynamic but this is where like you want to have it in your workflow and we're seeing that this is kind of coming but i guess microsoft is going to just embed this into office into teams SPEAKER_79: and they want you to go there yeah yeah next week we'll try to do uh i didn't have a time to get it set up but we'll do the integration of google workspaces and all the generative ai it's pretty SPEAKER_27: cool um it's a huge let's keep moving here we got adobe photoshop um i got one before adobe photoshop what do you guys let's this is from meta as we you know they've really turned it around i know j has been a good trade on j trading great trade for j trading.com yeah and um so what what they've launched here is called image bind and what this is it's this interface between images and audio and audio and images um and so you know i can select an image here and it's what i'm selecting is for those listening is a picture of a dog and i'll play this and you'll hear sort of a dog barking um it can also go in the other direction where if you give it some audio uh and this audio is of bird SPEAKER_78: singing and this is called image bind image bind and it's by meta it's in their uh by meta so if you SPEAKER_00: just do a google search you'll find it yeah so hold on a second let me just make sure that i'm getting SPEAKER_11: this correct okay you picked an image and then it played you a sound knowing what's in the image correct or it can make an image based on a sound correct oh now they haven't opened this up free SPEAKER_27: form like i can't put my own images or audio in but you can imagine that they're just they have it working and we'll get there quite soon which is really impressive um for you know a number of use SPEAKER_329: cases especially you know for like accessibility use cases for folks ah that's a great idea so i just SPEAKER_13: took a picture of us at the kygo from the beginning yes and then you click a button and it describes it for somebody who's blind yes uh or somebody's deaf and it takes a sound the track that kygo is playing and it gives them a description of it in text description of it yes correct correct oh wow super powerful so image to audio audio to image text to image and audio yada yada yada SPEAKER_00: really interesting yeah um so if you go to text if you go to that top toolbar there's text to image and video so if you click on drums it just makes you both that is super compelling yeah yeah wow SPEAKER_27: um and this goes back to so much cool stuff is coming out that this is so powerful for you know all of tech and even in this kind of stuff i can see just for accessibility and other things it'll be SPEAKER_11: tremendous for folks yeah this is i mean and if these models are this good now yeah it's just out of SPEAKER_00: the gate um these are really interesting i don't know exactly the use cases for this i do like yours which is um accessibility which is the general term for people who don't know of making products SPEAKER_63: accessible to people who uh you know are deaf blind whatever the case may be and so accessibility is super important um wow really nice all right listen i have invested in hundreds of early stage startups SPEAKER_57: i've seen thousands of pitches one of the things you want to have is a strong domain name but it's hard to have a strong domain name because hey a lot of the domain spaces have been filled up they've been out there for years it's hard to get a strong brand in some of the other you know popular domains it might cost a lot of money you don't have a lot of money well here is the newest trend called dot tech okay dot t-e-c-h check out tech domains this is the go-to name space for building anything in tech right now dot tech domain is home to some of the world's most innovative startups like 1x.tech it's a robotics SPEAKER_347: company that builds humanoid robots i kid you not go to 1x.tech to see that and a bunch of startups in the yc cohort have taken up the dot tech domain as well and i even have my own dot tech domain name it's json.tech so look for that coming shortly i'm going to do my own little micro blogging site there so here's your call to action it's really simple you want to secure your dot tech domain name today and you can lock down a one-year domain for 10 bucks or a five-year domain for just 50 bucks and you always want to lock it down if you love the domain lock it down for five years so you don't forget or you know it doesn't go back into circulation i always buy my domain names for five ten years at a clip unlock this great offer at go dot tech slash twist that's geo dot t-e-c-h slash t-w-i-s-t go dot tech slash twist to get this amazing deal for your dot tech domain right now SPEAKER_00: so what is microsoft build 2023 they they did some announcements i saw that on the docket um yeah yeah SPEAKER_52: so um they they had a you know that's their big conference you know each tech company has SPEAKER_27: these you know sort of all the time and the basic uh i'd say the summary there was they have brought um generative ai capabilities obviously via their partnership with open ai into all aspects of windows and so um you know this is this is sort of i guess the next frontier where um within your operating system it's integrated everywhere and everything you're trying to do whether it's a task uh you know web-related whether it's tasks on your computer itself and so it's a full integration and the interesting thing is like there's a lot of comments you know this happened in the 90s and and if you're you know you would remember this guys right desktop search but when in it when they brought internet explorer into the operating system right and this turned into a really you know big kind of war for them for a while around um you know kind of monopolistic behavior bundling they're bundling right um and so they're they're kind of you know they're taking that approach again and really kind of using it to create a highly integrated experience you know today you have your your your operating system and then separate somewhere you're going off and doing all these ai things they're just kind of bringing it all into the operating system no matter what i'm doing SPEAKER_11: if i'm using slack they're going to have like a chat gpt ai i don't know what microsoft's calling SPEAKER_00: that ai but it will be in my taskbar so no longer will i have to add ai to notion or slack i will also have the option of using if i'm using windows having windows ai yeah um work with whatever software i'm using which reminds me of this company that i had on the podcast called rewind dot ai i don't know if you've seen that yep um but this company is raised a ton of money at an extremely high valuation and the founder like wrote a deal memo and then had people fill in a form to give their best offer and a bunch of vcs against each other pretty crazy i don't know if you saw that um really fascinating uh guy um yeah and he didn't take the highest bids for this but what they're doing is rewind ai is recording everything you've ever seen said or heard on your desktop so every zoom call this call would be recorded and put into their ai model on your desktop or your ai model SPEAKER_13: then if you said hey you know i was talking about uh blade runner and it just went back was like yeah here's blade runner you were talking about it on all in here's blade runner you were chatting with somebody on i message here's blade run you're talking to sunny about it just every mention of blade runner i've ever done right and it's like whoa that's pretty scary and then i asked him like well what if you get deposed for a legal issue yeah and then your entire desktop and everything you've ever SPEAKER_363: done is recorded in the ai it's kind of scary dan soroka episode 17 it's a new world that we're in you SPEAKER_27: know everything is recorded everywhere we go and you know it's i think that's the what the what happens with the progress um but you're tying it back into the microsoft thing and your slack comment what they're going to really be able to do is if the tool you're using hasn't embraced generative ai and so let's say you're using a tool where you have to write a performance review uh you're at a big company and you're using some kind of workforce management software yeah exactly and they don't have generative ai well in the text box that you know your operating system will overlay on that and say and say oh you know what i have to write j cal's review here's the three or four you know bullet points write me a text because i don't want to write it and so it's really going to bring ai capabilities and you know it's going to sort of i also think like act you know kind of predatory on top of folks that don't bring this capability right away um but it's not on their part like SPEAKER_67: you're going to have to if you're uh doing ai for weight room you're going to now have to compete with SPEAKER_00: the operating systems ai uh so if you don't do a great job so so i'm not so sure that that that's SPEAKER_03: that's true so yeah and let's just go to the example of weight room you know across the company right if you have a thousand employees in a company and they're all having five meetings a day on average that's 25 000 meetings a week 100 000 meetings a month across the entire organization those meetings will be way better enhanced if there's an ai listening to everything collating the information running summaries reports more importantly tied into stuff that's not at an operating system level so in the cloud the hr systems the um the the you know the the the jira notion uh you know salesforce crm systems whatever it is and now it's able to put it it's basically basically acting as like a co-ceo it's looking across the company and it's picking out certain things and so what things like rewind is great for personal use but how do you connect it to every single person in the company i can guarantee you now not not everyone's gonna feel very comfortable with recording everything that happens SPEAKER_376: on the desktop like i think i'm like that's not cool yeah and you know there's two-way consent as SPEAKER_09: well so they're putting when you're on a zoom if you're using rewind ai they put a little chicklet SPEAKER_00: on my video saying i'm recording yeah to kind of let you know now people have been doing this covertly with software like gong um or or i shouldn't say covertly i would say SPEAKER_13: well how would you describe it maybe on the dl uh on the down low illegally because in california law you have to actually disclose it yeah but what gong does is they kind of add another i believe they add another person to the call so i'm wondering how oh like fireflies are the same thing so so here's SPEAKER_03: here's the risk between so so this is where i think this is going and i've had this conversation multiple times this week um zoom has got a platform where people can plug in third-party apps into the platform so you've got fireflies fathom um gong whatever there's a whole bunch there's tons of these guys all using ai zooms also announced that they're basically working with uh open ai and what's the other one uh uh with an a um anthropic as well and they've announced both see both these deals zoom is going to do what facebook did to zynga to all these apps they're going to kick you out of the store because SPEAKER_201: zoom wants to own the entire infrastructure they cannot have these third-party apps taking notes joining conversations being tired they're going to kick it all out and they're going to build this stuff natively it might take them two years to get there but they're going to do it as quickly as they can and all these startups that have built themselves basically built themselves on top of zoom are going to be out in the cold and i know it sounds self-serving but that's why we built a a you know a full stack video conferencing platform from the ground up we are not beholden to anyone we can build whatever ai features we want into our application into our product whereas i think that companies who are building on top of zoom are in danger of being kicked out yeah of course i mean this is what SPEAKER_00: happens so your your new innovative features become part of the platform the app store becomes the roadmap for the core platform to you know have other people do the work on product discovery feature discovery here's the gong uh page on sales recording law just so we're fair to gong they're they they're on top of this obviously it's a core to what they do and i actually didn't know this look at the map here it turns out in terms of recording uh you've got one two three four five six seven eight nine ten eleven maybe twelve states that require two-party consent um california connecticut delaware florida illinois maryland massachusetts michigan montana nevada new hampshire pennsylvania vermont and washington require two-party consent that means both parties have to know and the rest of the states don't so yeah pretty fascinating when you look at the map like a lot of people and i wonder how this works if i'm calling from texas or new york which don't require two-party consent no it's the it's where the SPEAKER_221: person is calling it's what you hear on like you know when you call delta airlines hey this may be SPEAKER_232: recorded that's it but it's also where the person's based so so under california law you actually have SPEAKER_218: to have that you know you look at the zoom top left hand corner here that recording red button you SPEAKER_67: have to have that permanently displayed in california law right but the question is okay so yeah if i'm calling from new york to california yeah um i guess the question is how do you know how do you know SPEAKER_219: if i say hey jacal you go hey vinnie how's it going i'm in texas today okay but me but then i'm in SPEAKER_201: in california like how does it work or you don't ask me where i am you assume i'm in texas or another state so it's the problem is back in those days you had phone like the phone rules you know knew the SPEAKER_197: area code or the number you're dialing with ip you don't know and it can be anywhere yeah and SPEAKER_00: but gong's position just to quote their website we always obtain consent from all parties regardless of the call purpose but this is like a social norm that's going to have to be really normalized SPEAKER_15: um it's already in our lives because when you call your airline they already do this SPEAKER_392: yeah i think it's when you are on a sales call or when we do calls with founders who are pitching us SPEAKER_00: we let them know we're recording the call you can see it flashing in the top left of zoom it's no big deal and we tell them why we're recording it up front hey we're recording it so then if you go on to a second meeting that person can watch the call and then you can have a call you okay with that i think maybe one out of 200 people have you know maybe say i'd rather not record it and now there's a power dynamic there we're an investor so what are you going to do drop off the call and not take our money or not have the chance at our money so probably we have uh you know it would be awkward for people to say no i don't want to and they're pitching their companies on public stages all the SPEAKER_57: time we're not like broadcasting it but yeah definitely is a brave new world here in regard to SPEAKER_00: the desktop being recorded at all times um and your privacy okay vinnie you had a point to make about runway.ml or my ml so big funding around i think you're going to start seeing a lot more of these SPEAKER_03: big funding rounds coming to the fore because the the amount of compute power that's required to do some of these things especially the infrastructure level uh is is significant i mean i don't know whether you saw ashton kutcher um just raise a 200 million dollar fund ai fund as well and i think there's a whole bunch of other funds being raised to go after this infrastructure layer now the real question SPEAKER_201: is how do vcs compete with um with microsoft google and are and because you know they're not aws aws they're not price sensitive right they're not financial investors they want to make sure that they get the company to use their servers their infrastructure except so they're buying customers they're buying lock-in future and the vc the vc market is going to be very crowded out trying to chase these deals so vcs are going to have to go earlier and earlier stage to like get the 100k 250k 500k checks in at the seed stage because the moment something has a hit or or someone thinks interesting they're going to come in over the top and if they need you know large amounts of compute capacity it's the bit and i think the competition between amazon google meta microsoft is going to get like really really hot and these guys they don't care they will pay billion dollar valuations on companies that are only worth 100 just so that they get lock-in so so i think it's a it's a really SPEAKER_399: good time to be in ai but i think that the investors have to go really early yeah i agree with that um and SPEAKER_11: this company's gonna take less funding that's the thing i think it's gonna really cause uh an SPEAKER_00: opportunity and a little bit of hand-wringing if you raise the two billion dollar fund or a billion dollar fund and you need to put in you know five ten twenty million dollar checks you know companies might be like you know what i don't need 20 million i'll just take five or i'll just take two and i only need 20 employees i don't need 200 so i don't want to build that huge infrastructure i'd rather just have a swat team here you know really like navy seals type team speaking of navy seals ai plane attacks SPEAKER_189: humans then tower or maybe it didn't so a 20 may 26 report uh written by aero society detailed SPEAKER_00: a flight simulation that turned lethal in quotes as an ai drone turned on its operator as they interfered with interfered with its higher mission killing sam serviced air missile missiles so what happened was here is they ran a training simulation but i guess the press decided to run with this and say hey um an operator was killed so again back to um this hypothetical thought experiment the press sometimes runs with stories and then it's actually turns out this SPEAKER_79: didn't happen it was just a simulation well but even they didn't simulate that happening it was a hypothetical that they could simulate that he spoke about got it so yeah so didn't even simulate the SPEAKER_314: situation of it turning on it it was a got it yeah this is the thing where like the press is just SPEAKER_00: doing themselves no favors by running with these headlines constantly or like people with tweet storms where they do like a link baity headline because then it just blows back on you like okay well the next story i'm you cried wolf i'm just not going to believe it maybe we'll wrap on this one japan goes all in on copyright uh doesn't apply to ai training this was fascinating to me so the minister of education said uh you know that these concerns about potential devaluation of creative work especially SPEAKER_63: in anime and graphic arts sector um you know do not apply so thoughts on this this is important like the SPEAKER_79: wrong call well really i i kind of take it the other way i think this is what allowed the internet to really you know um proliferate um and i think if we get stuck in a copyright battle at this moment right now um i think the all the advancements we're seeing will come to a stop and only the lawyers will win so i think it's um you know the way i think it okay i mean i think it's worth a debate SPEAKER_27: my take is if if the you know if the data is openly available on the internet then you should be able to use it if it's behind something and you have rules around it then you can't use it i think there's SPEAKER_201: existing laws that govern here okay so just because i'll take it i will just add to that i think like in the same way we had um robots.txt files on the servers we usually have royalty.txt right and and so you should be able to say look if you're using this content for like for machine learning this is how much we charge you know some amount and and there should be some way to remit payments to the website or the site if every site up there said look like i have a blog you can pay me 10 bucks you can use it for machine learning or five bucks or whatever yeah and you know that's my price point SPEAKER_200: if you don't want to pay it then don't pay it and these then the this then the crawlers will respect SPEAKER_114: and that's what it is but license.txt ai.txt is what we should have i think that's actually SPEAKER_13: you know because let me explain this to you um sonny i might want my blog post to be on my blog i might want my podcast to be free but i might not want you to take my podcast and make exactly versions of me so i might be open to you looking at it as a consumer but i would like to put a you SPEAKER_20: you know a i would put ai.txt on all my stuff and just say um robots are txc though if you don't SPEAKER_13: want it to show up in google it's exactly it's i may want to be in google i may want it to be free but i may not want you to make derivative works based on which is actually for me i don't want SPEAKER_425: people making derivative for this you've got creative commons framework so you can take one of SPEAKER_201: those frameworks and say that you know i grant a non-commercial license at this point for free if and maybe you select what it is and then you you put a price to it and and then there's a way of SPEAKER_01: remitting money on a pragmatic basis a practical basis ai researchers just love the ability to just SPEAKER_00: do a bing search or hit some api and just say you know here's the database of every anime ever made go ahead and just you know ingest it and then let me make ai characters and then claim well this ai character is unique in the world and but the training data made it so that's the problem is i think a lot of these models are going to have to be unraveled and be rebuilt with permissions that's why reddit an open source community is suing github copilot getting images getting is suing uh stable diffusion twitter has said that they want to get paid quora has said they have a framework like a creative commons framework so i think somebody should automate the heck out of this like maybe you're correct vini use creative commons as a starting point and have a creative commons derivative work SPEAKER_201: framework i might be okay with derivative creative commons should actually set up a they should actually set up a a a payment mechanism right so they should say so you know if a website you can go sign up for creative commons you can take there you can choose a license you put it and then you can earn money when people are using your stuff based upon what license and instead of um you know when when a machine learning system or a crawler goes in there they can decide what they want and they can pay creative commons with some sort of account system and you know it's centralized clearing of some sort you know it kind of makes it look it's hard to pull something like this off but it might be worth it because then it would make it worth txt robotox tt took off only because of google right no one SPEAKER_219: really cared about it until google started crawling the entire web and people started worrying about it now every server's got it basically yeah so you it's something along those lines i think this is SPEAKER_00: in the best interest of technologists because what we saw happen to journalism where they didn't have a business model and people could get enough from the headlines in the first paragraph to not click through facebook now has had multiple jurisdictions australia germany california say we want you to pay journalists or pay for a license to have even the snippets on facebook and then facebook says okay we will exclude journalism they did that they called the bluff in australia and then they got us they got to carve out for i think putting headlines so they they will call out the bluff but the better thing to do would be just to pay a small licensing fee like what would it kill google to say hey if we index a news organization like new york times or wall street journal we'll pay you you know one dollar per thousand views of the first hundred words whatever 200 characters you could negotiate you know two SPEAKER_113: dollars for 200 characters one dollar for a hundred characters whatever you think the value of it is and then you put ads around it and can be a great revenue stream doing a twitter's doing a good job SPEAKER_27: here we're working with them right now where you know in the enterprise level apis they allow for that and in any of the lower level ones they don't right and so they've made it quite clear if you want to do that this is how you get it done so i you know the process is already is it true the SPEAKER_70: cheapest package is 42 000 a month or something no so they it was but they just launched a five thousand dollar a month which gets you one million tweets um 42 000 elon's approach in this i want to SPEAKER_180: you know i i guess i do have some inside knowledge or i have talked to him about it um but i don't have any like up-to-date information but i have had conversations with him about this and i think SPEAKER_00: what's good about it is there were people who had complete access to it who are making hundreds of millions of dollars but paying very small amounts yeah and it didn't seem to be a correlation between how much you're making how much value you're providing to your customers and how much is actually going back to twitter to maintain the servers and that was way out of whack now there were also people doing free things um and that you know you might want to give an exception to like non-profits or you know people automatically posting traffic information search whatever i mean there are all kinds of exceptions you could make but it was grossly uh i think undervalued and reddit now has followed suit i don't know if you saw that but reddit's api uh reddit api pricing is not insignificant and there are um uh there is a an app because i guess reddit was slow to get their apps out there there was an app that was a reddit app using the api and they say this app um alien blue or SPEAKER_63: something uh apollo the popular reddit app for ios could face millions of dollars in fees as a growth SPEAKER_00: of reddit's new api model according to the update posted by the developer reddit could charge apollo roughly 20 million per year at its current scale uh yeah reddit plans on charging about 12 000 per 50 SPEAKER_26: million requests it's a lot of requests i mean yeah yeah twitter is 42 000 for 50 million yeah so and SPEAKER_384: you're paying that sunny for data and intelligence for tweet data that we're then putting you know SPEAKER_00: kind of a layer of intelligence on top of i like that i mean there are so many great businesses you could build on top of reddit data on top of twitter data whether it's brand management competitive intelligence you know uh just if you're some brand that cares about features like if you were breville or delongue you know pick an appliance company just the ability to look for every time people mention your brand your competitor's brand then do some analysis of are they saying they love some sentiment analysis and then you could in on top of sentiment analysis maybe they're talking about features then you could put that against how many people reply to it and all kinds of great intelligence and reporting can come out of that is that what you're doing SPEAKER_149: is brand intelligence exactly well yeah brand or just individual for advertisers right now advertisers trying to understand the scope of you know what's happening all right well there you SPEAKER_180: have it everybody uh everybody can check out definitive intelligence just do a search for SPEAKER_00: definitive intelligence or go to definitive.io everybody check out weight room.com what a great domain name well that cost you a pretty penny huh vinnie uh not too much 250. no ways 75.75 SPEAKER_66: no i don't know i think it was like 10k that's it what a great deal congratulations and we will see you SPEAKER_454: all next time on this week's service bye bye